Sporting News’ Matt Hayes believes that the BCS, or whatever it will be called, playoff TV money could be over $5 billion dollars.
The current BCS contract paid out $174 million dollars in 2011, but the new number would most probably triple that. Hayes suggests that while most of the attention has been on how to select teams for the 4 team playoff, the critical focus of the deal is how to generate and distribute the revenue.
In other words, when two SEC teams make the championship game, no one wants to hear any whining from other conferences about them not getting any money from it. WIN OR GO HOME!
Hayes’ source cites that the wild card is the semifinal round and that it’s value is undetermined. The source suggests that the round will be undersold because there is no data to base it off of and that the closest thing is the NFL’s conference championship games.
Another source reports that the goal is to get ESPN, NBC, Fox, and CBS to bid on some or all of the package and drive up the price. This will be in addition to the championship game being bid on also.